Are you just now believing in the *POWER* of Social Media?  Just take a look at the success of the ALS Ice Bucket Challenge…

ASL, otherwise known as Lou Gehrig’s disease, started as a challenge from one person, Pete Frates, a former Boston College baseball player who made the challenge popular. As of August 20^th, 30,000 Americans have taken the challenge and that number grows exponentially each day as the momentum is ignited by so many others!

Our own Chris Kuban took the ‘ALS Ice Bucket Challenge’ and also nominated Bethanie Rivolta, Mike Turnitza, Michael Rohrbacker, Jill Hamption, Liz Feldman, Ryan Cook, Stephanie Lineire, Billy Wagasy, Amy Kris, Scotty Henefield and Jamie Goodreau! Check out Chris’ video…

‘As of Wednesday, August 20, The ALS Association has received $31.5 million in donations compared to $1.9 million during the same time period last year (July 29 to August 20).’

Social Media campaigns can be hugely successful! You just need to allow for creativity, implementation, follow-up and encouragement.  To donate to the ALS Ice Bucket Challenge, please CLICK HERE!