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June 9, 2026

Are we “disrupting” with purpose, or is it “disruption for disruption’s sake?”

Disruption.  It’s one of the  most popular words in business, and even society right...

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May 14, 2026

How to Maximize Your Organization’s Video Content

If you’re looking to get the best return on investment out of your organization’s...

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May 7, 2026

DEI Directives and the Impossible Situation Faced by Academic Institutions

“Mizzou ends funding for minority student groups. ‘We are not done,’ groups vow”  This...

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April 29, 2026

Clickbait: When will the accuracy backlash begin?

A recent perusal through my Facebook feed was even more infuriating than usual, and...

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April 9, 2026

In Search of Journalists Seeking Stories

In today’s fast-paced media world, reaching journalists seeking stories can be surprisingly challenging. I...

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March 17, 2026

What Makes a News Release Newsworthy?

News Releases Start with a Great Hook It is the single sentence that will...

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February 24, 2026

Listening to Teens May Be Your Best AI Entry Strategy

If you are looking to take significant steps into AI usage, listening to teens...

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February 17, 2026

An Open Letter to Data Center Developers: Your Lack of PR is Costing You a Fortune

To the companies attempting to develop data centers around the country (or at least...

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February 10, 2026

Are News Releases Still Relevant? Yes, But Only When Used Strategically

Are news releases still relevant in today’s media landscape? It is a fair question,  especially...

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February 3, 2026

How to Choose a PR Firm for Your Organization in 2026

The decision to choose a PR firm is a high-stakes move for any organization,...

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Good Chemistry. Great storytelling! We tell stories that move people.

You are here because you need results. We provide them. More clarity, more impact, and more visibility. We are a culture of good chemistry where experience, expertise, and creative thinking spark measurable impact for clients who want to look better, speak with confidence and reach a wider audience. 

Chemistry PR & Multimedia is your true partner in:

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