News


Types of Media Interviews

By understanding the types of media interviews before you commit to one, you can help build trust with specific audiences, as well as develop your personal brand. Achieving both these goals can have a tremendously positive impact for personally and professionally. If you are new to media relations or just interested in finding ways to […]

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Irina Hulse Joins Chemistry PR & Multimedia Team

Chemistry PR and Multimedia welcomes Irina Hulse to the team as our new Digital Content Curator. A magna cum laude film and television graduate from the Savannah College of Art and Design (SCAD), Irina learned all aspects of filmmaking and developed a particular interest in directing and working with actors. While at SCAD, Irina also […]

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What is News?

Sometimes the biggest challenge a an organization faces is understanding (or more likely helping their colleagues and clients to understand) just what is news… thus, what makes a story newsworthy. Is the annual fundraising event for a nonprofit, news? If the story is carried by the media, is it generally considered more of an announcement […]

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Understanding Types of Media

When embarking on a Media Relations Strategy, this St. Louis PR Firm says you need to understand the different types of media available, how they’re perceived and the cost of each option. We believe it takes a mixture of multiple messages in multiple medias to effectively formulate your brand. So, let’s get started… Media, in […]

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The State of Public Relations by St. Louis Public Relations Firm

Chemistry PR and Multimedia, a St. Louis Public Relations Firm, attests that the Public Relations and communications industry is changing faster than ever. As an industry, we must understand our past to prepare for what’s coming. That change is now happening at lightning speed. Let’s dive in… For the last hundred years, since the rise […]

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Regina Bennett Joins the Chemistry PR Team

Chemistry PR and Multimedia is pleased to welcome Regina Bennett to the consulting team as our new PR Guru and Word Ninja! Regina has spent most of her career in communications and fundraising for nonprofits. However, she has built an emphasis and expertise in grant writing, copywriting and content writing. Regina started her career and […]

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How PR Can Help Build Trust For The Media

Trust for the media is at an all-time low. Businesses and nonprofits are eager to get their messages heard and media outlets are among the best avenues to get that done. So how can the PR professional break through the wall of mistrust in the media and get the story out in a believable and […]

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