Advertising

05 Jul 22

Understanding Types of Media

Posted in Advertising · Education · Media · News · Public Relations · Social Media by at 06:07 No Comments on Understanding Types of Media

When embarking on a Media Relations Strategy, this St. Louis PR Firm says you need to understand the different types of media available, how they’re perceived and the cost of each option. We believe it takes a mixture of multiple messages in multiple medias to effectively formulate your brand. So, let’s get started… Media, in […]

Read More
01 Dec 20

Make Shopping Small The Big Deal for 2020!

Posted in Advertising · Branding Strategies · Public Relations · Shop Small by at 10:12 No Comments on Make Shopping Small The Big Deal for 2020!

Small Business Saturday started as a campaign launched by American Express in 2010 designed to help small businesses gain exposure and to inspire holiday shoppers to do business within their own communities. In 2011 when Washington State mayors, governors, senators and President Obama shared their support for Small Business Saturday – the first Saturday after […]

Read More
25 Jun 20

The How and Why of Repurposing Content

Posted in Advertising · Branding Strategies · Content · Media · Social Media by at 10:06 No Comments on The How and Why of Repurposing Content

Matt Press, in his Splash Copywriters Blog post wrote, “Mankind is wired to love stories.” For businesses, a well-told story can change everything, including the bottom line. For nonprofits and foundations, the story is especially important because it evokes the kind of emotion that attracts supporters and raving fans and again, a bigger bottom line. […]

Read More
21 Aug 18

Reasons to Consider Local Media for Branding

Posted in Advertising · Branding Strategies · Media · Pitching Media · Strategies by at 12:08 No Comments on Reasons to Consider Local Media for Branding

Businesses of all sizes and shapes can benefit from local media for boosting branding efforts and creating a lasting impact in the towns where business owners and managers live and work. New businesses gain local brand recognition they need while existing businesses benefit from local media attention as they strive to stay top of mind […]

Read More
03 Apr 18

Ideas for getting your small business noticed

Posted in Advertising · Branding Strategies · Non-Profit · Personal Story · Pitching Media by at 09:04 No Comments on Ideas for getting your small business noticed

It’s Small Business Week 2018!  There are millions of small businesses in America today, and that is good reason to celebrate with a whole week dedicated to them. Why do I feel so strongly about small business?  Because I am one of them.  In my specific industry one of the most common problems I hear […]

Read More
13 Feb 17

Why Corporate Image Advertising Works!

Posted in Advertising · Branding Strategies · Strategies by at 08:02 No Comments on Why Corporate Image Advertising Works!

It is impossible to not be bombarded by advertising daily because advertising comes in many different shapes and forms. For businesses, advertising can be the single most effective tool in growth and success. Corporate image advertising takes advertising to another level. In this blog, I’ll discuss the concept of corporate image and why corporate image […]

Read More

Privacy Policy