November 2014

13 Nov 14

40 Job Titles I’ve Mastered as a PR Professional!

Posted in Uncategorized by at 09:11 1 Comment on 40 Job Titles I’ve Mastered as a PR Professional!

I often get asked to give advice to young, aspiring, public relations practitioners about what to expect in the world of Public Relations. As was my training, the knowledge gained through books, professors and seminars in no way prepared me for what my job as a public relations professional has really become. Therefore, this list […]

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06 Nov 14

Staying on Message = Get to Home Base!

Posted in Uncategorized by at 09:11 No Comments on Staying on Message = Get to Home Base!

Simply put, publicity molds public opinion more effectively than a paid advertisement. Your message, as it appears in the context of the “news,” or being interviewed as an expert carries additional weight in the court of public opinion.   Therefore, keeping on message is the most important part of your job. With social media opportunities of […]

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