It’s well-documented that viewers engage more intensely with video than even the most well-written text. Plus, the human brain is shown to process video 60,000 times faster than text. Because of this, video marketing has become an effective and integral part of top-performing companies marketing strategies.
Therefore, organizations should put a priority on creating amazing promotional marketing videos. With that said, it does takes talent, time, resources, and a realistic budget. Whether you’re producing your video in-house or with an outside video team, such as the Chemistry PR and Multimedia video team, the production process needs to be followed to effectively tell your story.
The overarching goal is to increase your brand awareness, sales and/or support for a cause. Period! Marketing videos are essential to quickly achieve more and effective convey your message. At Chemistry PR and Multimedia, our video team has national experience producing compelling marketing videos across the country. We have crews in St. Louis, New York, and Los Angeles, and we custom build a team based on the needs of each client.