Strategies


STOP! Get a grip on your Social Media!

10 Easy Solutions Here… It doesn’t make a difference if you’re a non-profit organization, a corporation or a political candidate. There is nothing worse than repeatedly reading social media posts that miss the mark of representing your organization appropriately. Simply put, a young, inexperienced social media coordinator hurts the credibility of your business in their […]

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Successful Events 101

Whether it’s a special event planned for 50 or a benefit concert planned for 4,000, events that consistently focus on planning and execution in the following three areas tend to be highly successful: 1) Logistics 2) Marketing/PR/Promotion and 3) Fundraising or creating your Return On Investment (ROI). We’ve all been there!  We hire a PR […]

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Case Study Statement: ALS Challenge…

Are you just now believing in the *POWER* of Social Media?  Just take a look at the success of the ALS Ice Bucket Challenge… ASL, otherwise known as Lou Gehrig’s disease, started as a challenge from one person, Pete Frates, a former Boston College baseball player who made the challenge popular. As of August 20th, 30,000 […]

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