November 2018


CEO Media Interview Mistake #3

Not Knowing What Criteria Journalists Use to Evaluate CEOs FACT: Educational Background is Least Important of Top 10 Factors Fewer than one in 100 journalists around the world surveyed by the Public Relations Global Network (PRGN)  ranked education one of the top three factors they considered when evaluating a CEO around a media interview. The top three criteria that […]

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Kick Your PR Marketing Up a Notch During the Holidays

This is the time of year when retailers have prepared their brick and mortar locations for a busy shopping season. Bright colors and lights fill the aisles and the holiday background music is queued up to start on Black Friday – or before. Discounts and special buys are planned, and promotional materials are being printed […]

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CEO Interview Mistake #2

Not Knowing Where Reporters Go For Research Fact: Reporters’ First Research Source is NOT the Info You Sent Them Only one in 10 journalists surveyed by the Public Relations Global Network (PRGN) ranked the info sent by the company or its PR firm as the first source they use when conducting research before a CEO […]

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Veterans Day 2018 – Show Your Appreciation

For many Americans, honoring and supporting veterans is important. When considering the cost of the freedoms we enjoy, most expressions of appreciation seem to fall short. Are you looking for ways to show your appreciation on Veterans Day 2018? Here are 10 ideas for individuals and families to show appreciation on this day and beyond. […]

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