Restaurants are able to secure growth through the right advertising and marketing plans. Unfortunately, some just don’t have the budget. Restaurant owners mostly focus on food and liquor costs, payroll, building upkeep and theft. Social media gives restaurants new opportunities to advertise and market with a low budget and high return on investment. Well- produced […]
Toxic office environments filled with gossip and low morale create bad days at work. The stress of deadlines, expectations from the leadership team, and a breakdown in interpersonal communications leaves little room for productivity or effective project management. When stress levels rise, our breathing pattern becomes erratic, we lose concentration, and stress hormones are released. […]
I am not a reporter. I am a Public Relations professional! However, the below tricks of the trade I’m going to unveil will allow you to more effectively control your organizations’ message when being interviewed by a television station. After conducting hundreds of interviews as both the subject of the interview, as well as the […]
What’s a new year without a resolution? It’s exciting to set goals and plan for improvement in your home and work life with a fresh perspective. You commit to advancing your career, improving your health, (boy, are the gyms packed in January) and maybe stopping a bad habit or starting a new one. Some of […]
Almost 200 years ago, the world made great strides in creating mass communication. Contrary to popular belief Samuel Morse did not invent the telegraph but his persistence in perfecting the invention in the 1830’s and re-creating its’ capabilities allowed him to re-design and commercialize the invention known as Morse Code. Samuel Finley Breese Morse was […]
