Blog


Chemistry PR’s Take on the AI Revolution

The AI revolution is here. For those of us who work in public relations, journalism, and similar fields, it has the potential to be a huge disrupter. For some of us, it might even be the biggest change to our field that we’ve ever experienced! The more seasoned among us haven’t seen anything like it […]

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Your Rights with the Media

Do you know your rights with the media? When you are looking for press coverage or when you are the spokesperson contacted for an interview, it can feel like a reporter is the one calling all the shots.  You have little say in how things play out. Your power and creditability could be at stake […]

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Media Tips For the Business Leaders

The following best-practices media tips can help you regardless of the type or setting of an interview you might do. By following these tips,  you’ll create a win-win scenario for both sides: You get coverage that creates more business for you and the reporter or interviewer gets a great story. One of the most important […]

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Open House Holiday Happy Hour at Chemistry PR & Multimedia on December 15th!

Chemistry PR & Multimedia is decking the halls and making spirits bright by hosting an Open House Holiday Happy Hour, on December 15th from 4 p.m. to 9 pm. We’re inviting past, present, and potential clients, and their friends and families, to join us for this annual event.  Chris Kuban and the team are excited to bring […]

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Spokespeople Need Ongoing Media Training

When choosing a spokesperson for your organization, media training is invaluable, regardless of your role, the issue being addressed, or the setting of potential interviews that may take place. Even more critical for leadership, whose job plays out behind the scenes is the responsibility to prepare the spokesperson for interviews. If a CEO conducts all […]

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#ShopSmall Includes PR Firms & Video Production Companies Like Chemistry PR and Multimedia

#ShopSmall is the not just a cool seasonal hashtag and a buzzword for Small Business Saturday.  It is a call to support your community and the small businesses that make it great! Are you a gift giver? Do you enjoy discovering new and not so new businesses in your community? This is your day to […]

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Message Mapping Strategy Session

Whether you represent a corporation, non-profit, political candidate, product, person, or place, developing a message map through a “Message Mapping Strategy Session” is the most important part of your work to stay on message when talking with the media.  To give context on developing message maps, I was in graduate school studying public relations at […]

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Chris Kuban to Keynote Nonprofit Marketers Network Luncheon

Chemistry PR and Multimedia is excited to announce that our founder and managing consultant, Chris Kuban, will present a session on TikTok at the next Nonprofit Marketers Network-St. Louis event. On November 8, Chris will aid marketing and communication professionals from the local nonprofit sector in “Understanding the Good, Bad and Very Ugly of TikTok.” […]

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5 Tips for Producing Excellent Drone Video Projects

Drone photography is the fastest growing trend in photography in years. Beyond the use of drones as a hobby, drones offer unlimited flexibility for the serious photographer who desires to level up projects like weddings, real estate, landscapes and commercial photography. Whether you are new to drone video and photography or you have been at […]

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The Importance of Interview Settings

It’s equally important to understand the optics of interview settings when conducting an interview or media appearance. This blog is in follow-up to a previous blog on Types of Media Interviews.  It helps to know ahead of time the type of interview be conducted and setting. For example, a talk show will most likely involve […]

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