Your PR Plan for the Year Ahead!

UPDATE: The summer is officially over and fall is in the air!  Pretty soon, winter will be here!  This is a favorite season for a lot of reasons.  The days start to get shorter, and the evening air cools down just right to enjoy a firepit on the patio with friends and family. It’s now […]

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Advice for PR Students! Certification vs. College Degree?

Learning, implementing and evaluating the fundamental principles of Public Relations takes years of trial and error, as well as a constant eagerness to always strive to become more proficient in our industry.  Recently, after a speech to PR Students at Missouri Baptist University and a personal request for advice from a friend wanting to get […]

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The Art of Communication…

When communication imitates art or the art of communication imitates work, I believe it is essential that we embrace the evolution of the PR industry and always think outside the box. But, we must look backward to see where we’ve been in order to comprehend where we’re possibly going. Several months ago, I brought home […]

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I LOVE Southwest Airlines!

Yes, I say it over and over again… “I LOVE Southwest Airlines!” As an A+ Preferred business traveler producing media events around country each month, I have come to rely on the ease of travel and ability to change flights at any time, extraordinary customer service and free luggage! But, beyond that, I’m writing this post […]

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Fabick Cat Celebrates Centennial Anniversary

The team at Chemistry PR and Multimedia was not only honored to represent Fenton, Missouri based Fabick Cat when the Vice President came to their facilities in February, but also in representing Fabick Cat as they celebrated their Centennial Anniversary.  Fabick Cat is the exclusive dealer of Caterpillar equipment, power systems, parts & service, and rental equipment […]

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Chris Kuban To Moderate Panel of Media Insiders

With media insiders like Jennifer Feldman of CNN, Terry Cancila of KMOV/CBS Channel 4 and Ed Rich formerly of KSDK/NBC Channel 5, Chris Kuban, founder and managing consultant at Chemistry PR & Multimedia is proud to be among those industry insiders in sharing his expertise at the Public Relations Society of America’s Media Insider Panel […]

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What I Learned While Interviewing My 102 Year-Old Grandmother…

A little over 2 years ago, and right before her 100th birthday, I spent an afternoon interviewing my grandmother and chronologically detailing her life’s history, as well as her inspiring words of wisdom.  It is with great sadness, but happiness, that my grandmother passed away on December 28th, 2016 – just a couple days after I visited her […]

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Why Corporate Image Advertising Works!

It is impossible to not be bombarded by advertising daily because advertising comes in many different shapes and forms. For businesses, advertising can be the single most effective tool in growth and success. Corporate image advertising takes advertising to another level. In this blog, I’ll discuss the concept of corporate image and why corporate image […]

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Keys to Promoting Organizational Culture

Organizations small and large, for-profit and non-profit all have something in common – Organizational Culture. Organizational culture is how an organization does what it does thus creating the resulting behavior of those within the organization. It is simply a system of values and beliefs that are shared by people that, in turn, influences the way […]

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Creative Marketing for Sole Proprietors

Large Corporations employ marketing professionals to devise creative marketing strategies which directly generate business. Small companies with two or more owners share the responsibility for marketing their products and services. For the one-man or one-woman operation (the sole proprietorship), getting the word out about the business is challenging. The sole idea of creating a stream […]

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