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02 Jun 17

Lessons from the Perfect Pitch Panel

Posted in Events · Focus Groups · Media · Personal Story · Pitching Media · Social Media · Strategies · Testimonials by at 10:06 No Comments on Lessons from the Perfect Pitch Panel

On May 17, PRSA St. Louis hosted a panel of media practitioners and experts on “The Perfect Pitch” – how to pitch a story to the news media. Emceed by Chris Kuban, founder of and managing consultant at Chemistry PR & Multimedia, the panel included Jennifer Feldman, content producer at CNN’s New York City bureau; […]

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04 May 17

Chris Kuban To Moderate Panel of Media Insiders

Posted in Uncategorized by at 10:05 No Comments on Chris Kuban To Moderate Panel of Media Insiders

With media insiders like Jennifer Feldman of CNN, Terry Cancila of KMOV/CBS Channel 4 and Ed Rich formerly of KSDK/NBC Channel 5, Chris Kuban, founder and managing consultant at Chemistry PR & Multimedia is proud to be among those industry insiders in sharing his expertise at the Public Relations Society of America’s Media Insider Panel […]

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10 Mar 17

What I Learned While Interviewing My 102 Year-Old Grandmother…

Posted in Video by at 07:03 4 Comments on What I Learned While Interviewing My 102 Year-Old Grandmother…

A little over 2 years ago, and right before her 100th birthday, I spent an afternoon interviewing my grandmother and chronologically detailing her life’s history, as well as her inspiring words of wisdom.  It is with great sadness, but happiness, that my grandmother passed away on December 28th, 2016 – just a couple days after I visited her […]

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08 Mar 17

Bree & Naomi are Creating Music!

Posted in Campaign · Media · Personal Story · Social Media · Video by at 03:03 No Comments on Bree & Naomi are Creating Music!

Let me just start by saying “I love what I do”.  That is, on most days I love what I do, especially today!  The reason is because today we are launching a “Patreon” campaign titled: Bree & Naomi are Creating Music! Patreon, for those who are unfamiliar, is an online organization that helps artists to self-fund their […]

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13 Feb 17

Why Corporate Image Advertising Works!

Posted in Advertising · Branding Strategies · Strategies by at 08:02 No Comments on Why Corporate Image Advertising Works!

It is impossible to not be bombarded by advertising daily because advertising comes in many different shapes and forms. For businesses, advertising can be the single most effective tool in growth and success. Corporate image advertising takes advertising to another level. In this blog, I’ll discuss the concept of corporate image and why corporate image […]

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06 Feb 17

Keys to Promoting Organizational Culture

Posted in Branding Strategies · Strategies by at 01:02 No Comments on Keys to Promoting Organizational Culture

Organizations small and large, for-profit and non-profit all have something in common – Organizational Culture. Organizational culture is how an organization does what it does thus creating the resulting behavior of those within the organization. It is simply a system of values and beliefs that are shared by people that, in turn, influences the way […]

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03 Jan 17

Creative Marketing for Sole Proprietors

Posted in Uncategorized by at 08:01 No Comments on Creative Marketing for Sole Proprietors

Large Corporations employ marketing professionals to devise creative marketing strategies which directly generate business. Small companies with two or more owners share the responsibility for marketing their products and services. For the one-man or one-woman operation (the sole proprietorship), getting the word out about the business is challenging. The sole idea of creating a stream […]

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28 Dec 16

Pitching Small Business for Great PR…

Posted in Pitching Media · Strategies by at 10:12 No Comments on Pitching Small Business for Great PR…

Are you a small business owner wondering how to get media coverage?  I’d like to ask one simple question, “When was the last time you actually took the time to pitch the media? Today, business success depends on getting your brand noticed.  We are not talking about just social media… but television, business news outlets, […]

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15 Dec 16

Use Focus Groups for Branding Strategies!

Posted in Branding Strategies · Focus Groups · Media · Strategies by at 10:12 No Comments on Use Focus Groups for Branding Strategies!

To reduce risk and keep your organization, brand and image relevant in the eye of the public, you must actively use focus groups as a communication tool to assist in improving your branding strategies and decision-making process. All this leads to the reasons focus groups are not just important to branding efforts, they are necessary. As […]

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21 Nov 16

Chemistry Multimedia Named Among “Best Marketing Firms in St Louis”

Posted in Awards · Media by at 10:11 No Comments on Chemistry Multimedia Named Among “Best Marketing Firms in St Louis”

The team at Chemistry Multimedia is proud to be named among the ‘Best of the Best Marketing Firms’ in St Louis, by Small Business Monthly in their November 2016 Issue.  “These days, you can’t succeed in business unless customers know who you are and how you can help them. Finding the right marketing firm can be integral […]

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