Public Relations


5 Things to Consider During a Crisis Event

The chance that a nation, an organization or a community will face a crisis event is practically guaranteed. Every crisis event is unique and so is the size and magnitude of each one. The crisis will affect people, their communities and very likely the companies they work for. Corporate crisis events can impact individual and […]

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Free Press – NOT The Enemy Of The People

Media and press have never been more villainized and attacked in the United States than they are right now. Throughout the history of the press, there have been seasons when the media has been respected, even held in high esteem. The free press has been dubbed the fourth estate, meaning the fourth group to balance […]

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Let’s Rock This Boat! Marketing Lessons From Jimmy Buffet

Note from the Chemistry PR and Multimedia founder and managing consultant, Chris Kuban: There are a number of professionals in the PR industry I am honored to tip my hat to. Jim Bianchi is one of those professionals. He is respected in the communication field and in his community. I am honored to invite him […]

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Crisis Communication Plan. Don’t Do Business Without It!

Every organization is subject to crisis situations, regardless of size or industry. Bigger companies are often bigger targets, but when a crisis happens it will impact the organization regardless of size. When crisis strikes, the organization must know how to communicate with stakeholders, internal personnel, and the public. It’s important to know what information to […]

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Dancing through Diversity: The complicated journey toward inclusion

Diversity is an important part of the new workforce and society as a whole. The upsurge in the need for corporate social responsibility is undeniable. Consumers, as well as employees, are becoming more choosy about who they do business with, preferring an ethical company to one of greed. People in both categories are also thinking […]

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You Need PR If You Say YES to These 3 Questions

Small business owners have choices when it comes to marketing and advertising. Public relations agencies offer some creative ways to help small business owners create buzz about their products and services. For many businesses PR is not typically on the marketing plan radar. A PR agency, however, has tools unique to them that, when used effectively, produces […]

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Launching Focus Marines Foundation Video Series…

The Chemistry PR & Multimedia team has been honored to work with the Focus Marines Foundation in producing four videos that will help brand their organization, tell their story and help veterans across this great country. As you can see from the below videos, the volunteers, staff and Board of Directors of the Focus Marines […]

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