Business blogs are a struggle. Let’s be honest, you want to provide useful information, but you don’t want to give away so much that the reader doesn’t need to become a client. At the same time, nobody wants to read a two page commercial for your business, so you have to give enough to keep […]
Chemistry PR & Multimedia: 16 Years of Excellence and 5 Consecutive “Best PR Firm” Wins in St. Louis
In the world of communications, results and relationships matter. For nearly 17 years, Chemistry PR & Multimedia, a leading PR firm in St. Louis has helped clients share stories that move people. These are stories of boldness, strategy, and authenticity. This year, we’re proud to be recognized for the fifth consecutive time as one of […]
Planning an event, whether it’s a community tailgate, a food truck festival, a local tournament, or a major trade show, can be both exhilarating and exhausting. The details pile up quickly, and it’s easy to get lost in logistics. But after years of managing events across the country, I can tell you the difference between […]
At Chemistry PR & Multimedia, we believe great storytelling begins with trust. And trust can only be earned when integrity guides every decision, every recommendation, and every campaign we deliver. That’s why the Public Relations Society of America has designated September as Ethics Month. It’s more than just a reminder for our industry, it’s a […]
Setting the Stage Here at Chemistry, we recognize that an effective communications campaign doesn’t just form out of thin air. Finding the message that will resonate with the intended audience and create brand growth takes intentional effort. That’s why before we can build a campaign for a client, we need to find and focus on […]
Author’s Note: This is a personal account written by our Director of Client Services and Content George Sells. George was a television reporter on September 11, 2001, these are his memories and perspectives of that day. Hearing 9/11 Unfold on the Radio For me, September 11, 2001 was largely a radio event. That doesn’t […]
A recent graduate of The American University of Paris with a master’s in Global Communication, Popoai is a brand strategist with an eye for aesthetics. She has a commitment to inclusive storytelling and a talent for bringing ideas to life with intention and soul. A Passion for Storytelling with Purpose Her passion for marketing […]
In today’s media landscape, marked by a shrinking newsroom and plummeting public trust, PR firms are no longer optional. They are essential. Whether you’re communicating scientific breakthroughs, public health campaigns, or cultural narratives, your role as a PR professional has never been more critical. And with AI-enhanced tools in your arsenal, you’re more strategic, responsive, […]
CEO Reputation Management in a Crisis: Strategies PR Experts Use to Protect Leaders CEO reputation management is one of the most critical factors in protecting a company’s brand and bottom line. When the person at the top falters… whether through misconduct, poor judgment, or a public misstep… the fallout can be swift and brutal. Investors panic, […]
A logo is more than a mark. It’s a symbol of trust, nostalgia, and cultural belonging. In an era where attention spans are short, but social media outrage can last for weeks, the stakes of a rebrand couldn’t be higher. A strong redesign can signal progress and innovation; a bad one can alienate loyal customers, […]