Blog

Insights from Chemistry PR & Multimedia on public relations, strategic communications, media relations, crisis communications, Message Mapping, video production and storytelling. Explore ideas, trends and practical advice from our senior communications professionals.

Drone Video

5 Tips for Producing Excellent Drone Video Projects

Drone photography is the fastest growing trend in photography in years. Beyond the use of drones as a hobby, drones offer unlimited flexibility for the serious photographer who desires to level up projects like weddings, real estate, landscapes and commercial photography. Whether you are new to drone video and photography or you have been at […]

Interview Settings

The Importance of Interview Settings

It’s equally important to understand the optics of interview settings when conducting an interview or media appearance. This blog is in follow-up to a previous blog on Types of Media Interviews.  It helps to know ahead of time the type of interview be conducted and setting. For example, a talk show will most likely involve […]

Media Interviews

Types of Media Interviews

By understanding the types of media interviews before you commit to one, you can help build trust with specific audiences, as well as develop your personal brand. Achieving both these goals can have a tremendously positive impact for personally and professionally. If you are new to media relations or just interested in finding ways to […]

Angela Del Pinto

Angela Del Pinto Joins Chemistry Team for Fall Internship

Chemistry PR and Multimedia is pleased to welcome Angela Del Pinto to the team as our Fall 2022 “Top of Class PR and Marketing Intern.” Angie joins our team while she wraps up her last semester as a student in mass communications at SIU-Edwardsville. In December Angie will graduate with a Bachelor of Science in mass […]

Chemistry_PR on TikTok

St. Louis PR Agency Grows TikTok Following

Chemistry PR & Multimedia, a St. Louis PR Agency Grows TikTok Following because they believe in practicing what we preach! We were founded on the premise that effective PR uses a mixture of marketing and communication channels – including all that social media has to offer. In that spirit, Chemistry PR has joined on TikTok! […]

Best PR Firm in St. Louis

Chemistry PR & Multimedia Named a “Best PR Firm in St. Louis” 4 Years Running

Chemistry PR & Multimedia is proud to once again being named a Best PR Firm in St. Louis by Small Business Monthly. Starting in 2019, Chemistry PR and Multimedia has been included in the list for each of the last four years. Small Business Monthly is a news magazine for business owners. Each year, it […]

Media Interviews

The Importance of Media Interviews

Does conducting media interviews give you anxiety? Get over it now! In fact, one of the best ways to get a story in the news is to conduct a media appearance of some kind or offer someone to talk on the issue. Just thinking of doing an interview or conducting a press conference can be […]

Irina Hulse

Irina Hulse Joins Chemistry PR & Multimedia Team

Chemistry PR and Multimedia welcomes Irina Hulse to the team as our new Digital Content Curator. A magna cum laude film and television graduate from the Savannah College of Art and Design (SCAD), Irina learned all aspects of filmmaking and developed a particular interest in directing and working with actors. While at SCAD, Irina also […]

What is News

What is News?

Sometimes the biggest challenge a an organization faces is understanding (or more likely helping their colleagues and clients to understand) just what is news… thus, what makes a story newsworthy. Is the annual fundraising event for a nonprofit, news? If the story is carried by the media, is it generally considered more of an announcement […]

Media Types

Understanding Types of Media

When embarking on a Media Relations Strategy, this St. Louis PR Firm says you need to understand the different types of media available, how they’re perceived and the cost of each option. We believe it takes a mixture of multiple messages in multiple medias to effectively formulate your brand. So, let’s get started… Media, in […]