The chance that a nation, an organization or a community will face a crisis event is practically guaranteed. Every crisis event is unique and so is the size and magnitude of each one. The crisis will affect people, their communities and very likely the companies they work for. Corporate crisis events can impact individual and […]
The National Disability Employment Awareness Month observance has been celebrating inclusion for more than 70 years. October is set aside as the month to recognize and celebrate. More than an idea to simply observe an idea for a month, NDEAM is a celebration. The Americans with Disabilities Act is an integral part of the celebration […]
Media and press have never been more villainized and attacked in the United States than they are right now. Throughout the history of the press, there have been seasons when the media has been respected, even held in high esteem. The free press has been dubbed the fourth estate, meaning the fourth group to balance […]
Being a lifelong learner is crucial to not only today’s business world and job market but to living a fulfilling life. The benefits of committing to a life of learning can span every area of life. Work and business, family and relationships, even health and well-being are positively affected by learning.  Learning looks different in […]
Note from the Chemistry PR and Multimedia founder and managing consultant, Chris Kuban: There are a number of professionals in the PR industry I am honored to tip my hat to. Jim Bianchi is one of those professionals. He is respected in the communication field and in his community. I am honored to invite him […]
Every organization is subject to crisis situations, regardless of size or industry. Bigger companies are often bigger targets, but when a crisis happens it will impact the organization regardless of size. When crisis strikes, the organization must know how to communicate with stakeholders, internal personnel, and the public. It’s important to know what information to […]
Businesses of all sizes and shapes can benefit from local media for boosting branding efforts and creating a lasting impact in the towns where business owners and managers live and work. New businesses gain local brand recognition they need while existing businesses benefit from local media attention as they strive to stay top of mind […]
Diversity is an important part of the new workforce and society as a whole. The upsurge in the need for corporate social responsibility is undeniable. Consumers, as well as employees, are becoming more choosy about who they do business with, preferring an ethical company to one of greed. People in both categories are also thinking […]
Whether launching a new non-profit organization or running headlong in the direction of rebranding your current one, vision is at the very heart of what you do. How that vision is communicated will often dictate the success of the organization. For this blog post, you may see me using the terms vision and message interchangeably. […]
Small business owners have choices when it comes to marketing and advertising. Public relations agencies offer some creative ways to help small business owners create buzz about their products and services. For many businesses PR is not typically on the marketing plan radar. A PR agency, however, has tools unique to them that, when used effectively, produces […]