Blog
Insights from Chemistry PR & Multimedia on public relations, strategic communications, media relations, crisis communications, Message Mapping, video production and storytelling. Explore ideas, trends and practical advice from our senior communications professionals.
If you’ve spent any time on TikTok lately, you know the pattern by heart. A creator posts a hot take, comment sections ignite, everyone loses their minds, and by day three we’re in the middle of a full-blown digital culture war. This time, the spark was a video from creator Britney K., bluntly titled “Influencers […]
As a leading crisis communication agency, Chemistry PR & Multimedia knows that sometimes your best success stories are the ones you can’t share. A few months ago we received a call from a potential client. The story this person was involved in was high profile. Big news! It was a story that was going to […]
In today’s hyperconnected world, brands and organizations are under constant pressure to “say something,” or whether to take a stand about social issues, political events, or cultural moments. But at Chemistry PR & Multimedia, we believe that what you say, and when you choose to say it, can define your credibility for years to come. Not every […]
Business blogs are a struggle. Let’s be honest, you want to provide useful information, but you don’t want to give away so much that the reader doesn’t need to become a client. At the same time, nobody wants to read a two page commercial for your business, so you have to give enough to keep […]
Chemistry PR & Multimedia: 16 Years of Excellence and 5 Consecutive “Best PR Firm” Wins in St. Louis
In the world of communications, results and relationships matter. For nearly 17 years, Chemistry PR & Multimedia, a leading PR firm in St. Louis has helped clients share stories that move people. These are stories of boldness, strategy, and authenticity. This year, we’re proud to be recognized for the fifth consecutive time as one of […]
Planning an event, whether it’s a community tailgate, a food truck festival, a local tournament, or a major trade show, can be both exhilarating and exhausting. The details pile up quickly, and it’s easy to get lost in logistics. But after years of managing events across the country, I can tell you the difference between […]
At Chemistry PR & Multimedia, we believe great storytelling begins with trust. And trust can only be earned when integrity guides every decision, every recommendation, and every campaign we deliver. That’s why the Public Relations Society of America has designated September as Ethics Month. It’s more than just a reminder for our industry, it’s a […]
Setting the Stage Here at Chemistry, we recognize that an effective communications campaign doesn’t just form out of thin air. Finding the message that will resonate with the intended audience and create brand growth takes intentional effort. That’s why before we can build a campaign for a client, we need to find and focus on […]
Author’s Note: This is a personal account written by our Director of Client Services and Content George Sells. George was a television reporter on September 11, 2001, these are his memories and perspectives of that day and his insights on the change in communications since. Hearing 9/11 Unfold on the Radio For me, September 11, […]
A recent graduate of The American University of Paris with a master’s in Global Communication, Popoai Tanuvasa-Lole is a brand strategist with an eye for aesthetics. She has a commitment to inclusive storytelling and a talent for bringing ideas to life with intention and soul. A Passion for Storytelling with Purpose Her passion for marketing […]